Organizational identity is defined as a set of statements that organization members perceive to be central, distinctive, and enduring to their organization. It is influential to behaviors of both leaders and members in many aspects within an organization.

Organizational behavior (OB) is the academic study of the ways people act within groups. Its principles are applied primarily in attempts to make businesses operate more effectively.

organizational Discipline is the practice of self-re-straint and learning to follow the best course of action which may not be one’s’ desire. In team activities, where several individuals work towards a same goal, discipline is of utmost importance.

Process aimed at changing a person’s (or a group’s) at-attitude or behavior toward some event, idea, object, or other person(s), by using written or spoken words to convey information, feelings, or reasoning, or a com- bination of them.